About Entertainment and Sports Licensing

A property, which can be a simple logo (Nike swoosh), may be licensed to manufacturers of various products who then utilize the logo or property on their products. The owner of the property receives a negotiated percentage of all gross sales of the particular product. The manufacturer may offer up front monies or guarantees of minimum sales as part of the licensing agreement. Full Article

The Patent Act requires that someone who wishes to obtain a patent satisfy certain requirements. More

A trademark is a brand name which is legally protectable - it can be a word, numeral, letter, symbol or device which is used to identify a product and to distinguish it from the products of others (Coca Cola, IBM, Nikon, etc.). More