The Law Office of
Michael A. Freedman P.A. and Michael A. Freedman P.A. personally
have been instrumental in the creation and implementation of
record companies (Vision Quest Records), sports leagues (International
Basketball League), health food products (PermaLean)
etc. Through such representation, including much trial and error,
we are able to provide certain guidelines that have saved clients
thousands of dollars. The following are noted as beginning points
for the entrepreneur ready to approach the market place:
Is your idea,
product, service or concept easily defined?
Is it obvious to the consumer what you are selling?
How do you propose to get the buying public excited about
your product or service?
Do you have a logo and/or slogan that reflects your product
or service?
Have you researched the availability of said trade or
service mark and / or copyright?
Do these marks reflect your goals and are they marketable
from a licensing perspective?
Do you need a corporate sponsor or tie-in?
Can sales benefit from a celebrity spokesperson?
How do you reach the right sponsor?
Do you need a web site and if so what exactly are your
Internet plans?
Have you developed a short and long term marketing plan?
We can provide
assistance in answering these and other marketing questions.
The
legal information provided is for general information only, and is not
meant to be specific advice for your problem. Accurate appropriate legal
advice can only be obtained through a consultation with an attorney.
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